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What is the ideal source of power for a watch? CITIZEN created the world’s first light-powered analogue quartz watch in 1976. We named the technology Eco-Drive in acknowledgment of its eco-friendly origins. It converts any kind of light into energy to power a watch and stores the surplus on a power cell. On a full charge, an Eco-Drive watch runs for months even in darkness with no need for regular battery replacement. As a light-power pioneer, we continue exploring new possibilities.

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Citizen CC4055-65E Attesa GPS Super Titanium Black DLC
SALE
-25%
Citizen CC4055-65E Attesa GPS Super Titanium Black DLC
$2,695.00$2,021.25

Powerful design and advanced technology drive the new luxury Attesa. Since its 1987 launch, the Attesa has delivered dependable performance via expert titanium-processing know-how and innovative chronograph technology, and the latest addition to the collection...

Citizen NJ0150-56X TSUYOSA Collection Automatic 40mm Green
SALE
-25%
Citizen NJ0150-56X TSUYOSA Collection Automatic 40mm Green
$450.00$337.50

The "Tsuyosa" Automatic, from the NJ015 series, brings ultramodern sports styling right to your wrist. Executed in a versatile 40mm footprint, the sophisticated design of the watch makes a strong impression via a silver-tone stainless...

Citizen NJ0150-56L TSUYOSA Collection Automatic 40mm Blue
SALE
-25%
Citizen NJ0150-56L TSUYOSA Collection Automatic 40mm Blue
$450.00$337.50

The "Tsuyosa" Automatic, from the NJ015 series, brings ultramodern sports styling right to your wrist. Executed in a versatile 40mm footprint, the sophisticated design of the watch makes a strong impression via a silver-tone stainless...

Citizen CC4067-66E Attesa Hakuto-R Super Titanium Limited Edition
Citizen CC4067-66E Attesa Hakuto-R Super Titanium Limited Edition
$2,195.00

Powerful design and advanced technology drive the new luxury Attesa. Since its 1987 launch, Attesa has incorporated titanium-processing know-how and features innovative, world-first technologies that will continue to shape the future. A 44.6mm Super Titanium™...

Citizen AT8286-65E Attesa Formed Earth Super Titanium DLC Limited Edition
Citizen AT8286-65E Attesa Formed Earth Super Titanium DLC Limited Edition
$1,495.00

One hundred years ago, Citizen changed the world of watchmaking forever with the launch of their first pocketwatch. Today, that legacy continues with the brand's latest in the new Attesa. Inspired by the patiently formed...

Citizen BJ7135-02E Eco-Drive Promaster Nighthawk
SALE
-25%
Citizen BJ7135-02E Eco-Drive Promaster Nighthawk
$495.00$371.25

With a 42mm three-piece case, the Promaster Nighthawk from Citizen is inspired by the clean, sleek lines of military stealth helicopters. This watch possesses an all-black design - including a leather strap - and bold...

Citizen AV0088-01L Promaster Tsuno Chrono Racer Super Titanium Limited Edition
SALE
-25%
Citizen AV0088-01L Promaster Tsuno Chrono Racer Super Titanium Limited Edition
$1,195.00$896.25

The limited-edition Promaster Tsuno Chrono Racer is the latest addition to our Promaster collection in a striking design inspired by Citizen's racing roots. The distinctive chronograph features a deep blue dial with red accents on...

Citizen AT8189-61E Attesa Photovoltaic Super Titanium Black Dial
SALE
-25%
Citizen AT8189-61E Attesa Photovoltaic Super Titanium Black Dial
$1,195.00$896.25

Movement Technology: H800Eco-Drive: Powered by any light source, continuously and sustainably, eliminating the need to replace watch batteries.Case Width (mm): 42Band Type: Bracelet, Super TitaniumCase Material: Super TitaniumCrystal: Anti-Reflective Sapphire Crystal, Impact and shatter resistant - anti-reflective coating deflects lightClasp: Fold...

Citizen NB6060-58L Series8 890 Blue Textured Dial Automatic Exclusive
SALE
-25%
Citizen NB6060-58L Series8 890 Blue Textured Dial Automatic Exclusive
$1,595.00$1,196.25

Sports-driven design meets an ultra-clean execution in this latest timepiece from Citizen. The 890 Series model joins the reimagined Series 8 collection of mechanical watches - pairing an elevated style with high-performance automatic movements to...

Citizen EX1500-52A Capella
SALE
-25%
Citizen EX1500-52A Capella
$825.00$618.75

CITIZEN takes ladies to a new modern standard with the CITIZEN Capella collection. Feminine curves, uninterrupted design and technical expertise are all showcased in these original timepieces. A diamond watch in stainless steel with a silver...

Citizen CA0727-12E Promaster Tough Eco-Drive Camo
SALE
-25%
Citizen CA0727-12E Promaster Tough Eco-Drive Camo
$550.00$412.50

Test the extremes with the CITIZEN Promaster Tough series, now featuring chronograph and 12/24-hour time. Living up to its name, this timepiece features shock resistance and anti-magnetism. A black ion-plated stainless steel case with CITIZEN's...

Citizen BN0162-02X Promaster Dive Gold Tone Turquoise Dial
SALE
-25%
Citizen BN0162-02X Promaster Dive Gold Tone Turquoise Dial
$395.00$296.25

Explore the deepest depths with the latest Promaster Dive in a stylish new color. This must-have diving watch vibrantly features a gold-tone stainless steel case, a turquoise 3-hand dial with date function, and luminous hands...

Citizen AT8287-62E Attesa Hakuto-R Super Titanium Limited Edition
Citizen AT8287-62E Attesa Hakuto-R Super Titanium Limited Edition
$1,595.00

Innovative technology once again meets elevated chronograph styling in Citizen's latest: the new limited-edition Attesa- H800 Hakuto-R 4.0 Limited. A 42mm Super Titanium™ case in gray DLC solidifies the design, while a matching bracelet with...

Citizen CC4059-64L Attesa Blue Dial Super Titanium GPS Solar
Citizen CC4059-64L Attesa Blue Dial Super Titanium GPS Solar
$2,195.00

Powerful design and advanced technology drive the new luxury Attesa. Since its 1987 launch, the Attesa has delivered dependable performance via expert titanium-processing know-how and innovative chronograph technology, and the latest addition to the collection...

Citizen Bianca Drive JW0138-08L Mens Blue Leather Band Blue Dial Watch
SALE
-25%
Citizen Bianca Drive JW0138-08L Mens Blue Leather Band Blue Dial Watch
$725.00$543.75

Driver beware, one look at redesigned CITIZEN Promaster SST (Split Second Timer) and you're staring into the dashboard of your timekeeping thrill ride. This timepiece features a world time, 1/1000 second chronograph, recall of up...

Citizen BV1089-05W Batter's Up Mickey Mouse Sport Eco-Drive
SALE
-25%
Citizen BV1089-05W Batter's Up Mickey Mouse Sport Eco-Drive
$395.00$296.25

Mickey saves the game with the new Mickey Sport Baseball watch from Citizen's Disney Mickey Mouse Collection. The black ion-plated stainless steel case features a black dial and date window that emulates a scoreboard with...

Citizen AW1709-54W Mickey Astronaut Disney Eco-Drive Solar
SALE
-25%
Citizen AW1709-54W Mickey Astronaut Disney Eco-Drive Solar
$395.00$296.25

One giant step for Mickey Mouse as he takes his adventures to the moon, glowing brightly, for all to see. This Disney x Citizen Mickey Mouse Astronaut watch, with an impeccably detailed space- themed dial,...

Citizen BN0228-06W Promaster Sea Collection Super Titanium Green
SALE
-25%
Citizen BN0228-06W Promaster Sea Collection Super Titanium Green
$550.00$412.50

Dive into our newest edition to the Promaster Sea Collection that takes you to new depths in style. This Eco-Drive Promaster Dive men's timepiece from Citizen is packed with advanced features for all your sea...

Citizen BN5058-07E Eco-Drive Promaster Altichron
SALE
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Citizen BN5058-07E Eco-Drive Promaster Altichron
$595.00$446.25

Climb to new heights with the reinvented Promaster Altichron. Designed with our Eco-Drive light power technology, the sky is the limit when wearing this innovative, sleek yet sporty timepiece. With an altimeter measuring from 1,000ft...

Citizen AV0070-57L Promaster Tsuno Chrono Racer Blue Dial
SALE
-30%
Citizen AV0070-57L Promaster Tsuno Chrono Racer Blue Dial
$895.00$626.50

Paying homage to a retro 1973 CITIZEN Bullhead model, the newly modernized CITIZEN Tsuno Chrono Racer showcases a unique case styling, trendy color combinations and is sure to stand out on your wrist. A hand...

Citizen AV0073-08E Promaster Tsuno Chronograph Limited Edition 1973 Bullhead
SALE
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Citizen AV0073-08E Promaster Tsuno Chronograph Limited Edition 1973 Bullhead
$925.00$693.75

Paying homage to a retro 1973 CITIZEN Bullhead model, this newly modernized CITIZEN Tsuno Chrono Racer men's watch resembles a stopwatch with controls at the top of the 45mm rose-tone ion-plated stainless steel case. The...

Citizen FE2101-58W Mickey Mouse and Minnie Tango Gray Dial
SALE
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Citizen FE2101-58W Mickey Mouse and Minnie Tango Gray Dial
$325.00$243.75

Romance is in the air as a swashbuckling Disney Mickey Mouse and señorita Minnie Mouse dance their way into our hearts in a new unisex style designed to add a little heat to your wardrobe....

Citizen CA4610-85Z Zenshin Chrono Super Titanium Salmon Dial
SALE
-25%
Citizen CA4610-85Z Zenshin Chrono Super Titanium Salmon Dial
$625.00$468.75

Pairing classic proportions with a distinctly modern style, meet the new Integrated Super Titanium™ series from Citizen. Featuring a 42.5mm silver-tone Super Titanium™ case paired with stylish stepped chronograph pushers and a stylized crown, the...

Citizen CA4610-85M Zenshin Chrono Super Titanium Tiffany Blue
SALE
-25%
Citizen CA4610-85M Zenshin Chrono Super Titanium Tiffany Blue
$625.00$468.75

Pairing classic proportions with a distinctly modern style, meet the new Integrated Super Titanium™ series from Citizen. Featuring a 42.5mm silver-tone Super Titanium™ case paired with stylish stepped chronograph pushers and a stylized crown, the...

Citizen CA4610-85A Zenshin Chrono Super Titanium Gray Textured Dial
SALE
-25%
Citizen CA4610-85A Zenshin Chrono Super Titanium Gray Textured Dial
$625.00$468.75

Pairing classic proportions with a distinctly modern style, meet the new Integrated Super Titanium™ series from Citizen. Featuring a 42.4mm silver-tone Super Titanium™ case paired with stylish stepped chronograph pushers and a stylized crown, the...

Citizen NK5010-01H TSUYOSA Small Second Gray Dial Automatic
SALE
-25%
Citizen NK5010-01H TSUYOSA Small Second Gray Dial Automatic
$550.00$412.50

The "Tsuyosa" Small Second Automatic brings ultramodern all-purpose styling right to your wrist. Executed in a versatile 40mm footprint, the sophisticated design of this timepiece makes a strong impression via a silver-tone stainless steel case...

Citizen NK5010-51L TSUYOSA Small Second Automatic Blue Dial
SALE
-25%
Citizen NK5010-51L TSUYOSA Small Second Automatic Blue Dial
$595.00$446.25

The "Tsuyosa" Small Second Automatic brings ultramodern all-purpose styling right to your wrist. Executed in a versatile 40mm footprint, the sophisticated design of this timepiece makes a strong impression via a silver-tone stainless steel case...