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Bulova

Bulova’s industry innovations included everything from pioneering standardized production of watches to developing the first fully electronic watch with proprietary tuning-fork based technology making it at the time the most accurate watch in the world. But our breakthroughs reached beyond the world of timekeeping alone.

With an unwavering drive for perfection, efficiency and precision, quality craftsmanship became the foundation upon which Joseph Bulova built his brand. But what fueled the brand’s continual progress was its spirit of invention - pursuing innovation and technology both within the timepiece industry – and beyond.


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Bulova 98B452 SHELBY Racer Precisionist Chronograph Limited Edition Blue Dial
Bulova 98B452 SHELBY Racer Precisionist Chronograph Limited Edition Blue Dial
$1,350.00

Experience the thrill of speed, right on your wrist. As part of a new collaboration for Bulova's 150th Anniversary, the new limited-edition Bulova Racing Chronograph combines legendary muscle car customizer Carroll Shelby's trailblazing racing style...

Bulova 98B428 Racer Chronograph Black Dial Stainless Steel Quartz
Bulova 98B428 Racer Chronograph Black Dial Stainless Steel Quartz
$650.00

Built on Bulova's vibrant history in motorsport - from soap box derbies to the upper echelons of auto racing - the new men's Racer chronograph watch is fine-tuned and designed for performance. The contoured black...

Bulova 96B350 Devil Diver Oceanographer Orange Dial Automatic
Bulova 96B350 Devil Diver Oceanographer Orange Dial Automatic
$795.00

Bulova's eye-catching Oceanographer men's timepiece is a perfect blend of function and sport style. It features a stainless steel case and bright orange dial with a black supple rubber strap and fine Miyota automatic movement....

Bulova 98B421 Marine Star 262 kHz Brown Textured Dial Rose Gold
Bulova 98B421 Marine Star 262 kHz Brown Textured Dial Rose Gold
$750.00

An incredibly bold design, this men's Bulova Marine Star Precisionist sport watch pushes the limits with Bulova's cutting edge technology and a strikingly modern case. Defined by a rugged, angular profile, the 43mm rose gold-tone...

Bulova 96B426 Marine Star Series C 262kHz Gray Dial
Bulova 96B426 Marine Star Series C 262kHz Gray Dial
$795.00

An incredibly bold design, this men's Bulova Marine Star Precisionist sport watch pushes the limits with Bulova's cutting edge technology and a strikingly modern case. Defined by a rugged, angular profile, the 43mm stainless steel...

Bulova 96B460GP E1 Team Miami GP Marine Star Limited Edition Blue
Bulova 96B460GP E1 Team Miami GP Marine Star Limited Edition Blue
$550.00

Ushering in a new era of electric boat racing, this limited-edition Team Miami E1 Racing Marine Star B celebrates E1's Team Miami and the E1 Championship race in Miami with a revised glass case back...

Bulova 96M168 Classic Prestige Purple Dial Quartz Ladies
Bulova 96M168 Classic Prestige Purple Dial Quartz Ladies
$475.00

Bold, elevated design characterizes this Classic Bulova Prestige women's timepiece that balances bold design with an elegant presence. The watch features a faceted 32mm silver-tone stainless steel case with a geometric bezel, flat sapphire crystal...

Bulova 98A329 Lunar Pilot Timascus x Thiago Rosinhole Limited Edition
Bulova 98A329 Lunar Pilot Timascus x Thiago Rosinhole Limited Edition
$1,650.00

In collaboration with famed Brazilian artist Thiago Rosinhole, Bulova's legendary Lunar Pilot chronograph is revisited for Bulova's 150th Anniversary, combining Bulova's legacy of precision timing with Rosinhole's unique style of fusing street art and pop...

Bulova 96K115 Lunar Pilot Special Edition Blood Moon Chronograph
Bulova 96K115 Lunar Pilot Special Edition Blood Moon Chronograph
$895.00

The 43.5mm silver-tone 316L stainless steel polished case, creating a dynamic presence on the wrist. Slim chronograph pushers and a crown featuring the Bulova tuning fork logo are perfectly proportioned and ideally positioned at 3...

Bulova 98B447 Snorkel TIDE Coral Reef Limited Edition Quartz
Bulova 98B447 Snorkel TIDE Coral Reef Limited Edition Quartz
$395.00

Inspired by the natural beauty of the ocean's coral reefs, our latest limited-edition Bulova Snorkel brings added vibrancy to the already colorful collection. Sharing its DNA with the iconic Oceanographer, the 41mm timepiece is constructed...

Bulova 98B451 Marine Star Heritage Archive Series 262kHz 150th Anniversary
Bulova 98B451 Marine Star Heritage Archive Series 262kHz 150th Anniversary
$995.00

Movement: QuartzEdition: Special Edition Marine Star ChronographInspiration: 1970s Bulova Marine StarAnniversary: Celebrates 150 years of BulovaCase: Silver-tone stainless steelBezel: Ratcheting timing bezelCase Back: Anchor design, commemorativeBracelet: Profile-cut link, push-button foldover claspDial: Black with vintage Marine...

Bulova 96B407 Marc Anthony Maquina Limited Edition Blue Orange
Bulova 96B407 Marc Anthony Maquina Limited Edition Blue Orange
$550.00

Partnering with legendary performer Marc Anthony, Bulova presents the bold Marc Anthony Maquina men's timepiece. The watch has a modern design with a rugged edge, with a faceted silver-tone stainless steel case with 100m water...

Bulova 96L306 Rubaiyat White Dial Silver 40mm Ladies
Bulova 96L306 Rubaiyat White Dial Silver 40mm Ladies
$550.00

Legendary style never goes unnoticed. An elegant and understated Bulova women's dress classic watch has been added to our iconic Rubaiyat Collection, featuring a 40mm case size. The silver-tone stainless steel case design features the...

Bulova 96X160 Duality Ladies Classic Blue Diamonds
Bulova 96X160 Duality Ladies Classic Blue Diamonds
$995.00

A gorgeous new addition from Bulova, this ladies' Duality timepiece offers unparalleled elegance and versatility. A round silver-tone stainless steel case features a luxurious blend of brushed and polished finishes, with dramatic curves and a...

Bulova 98B381 Maquina Green Ion Plated Steel
Bulova 98B381 Maquina Green Ion Plated Steel
$495.00

Make a bold statement with the sporty, new Maquina timepiece - guaranteed to stand out on any wrist. The modern design with a rugged edge features a black ion-plated stainless steel case and dark gray...

Bulova 96B405 Oceanographer Devil Diver GMT Blue
Bulova 96B405 Oceanographer Devil Diver GMT Blue
$1,350.00

With the new men's Oceanographer GMT, Bulova brings exceptional functionality to one of its iconic designs. The stainless-steel case features a curved silhouette, a box sapphire crystal, a blue-and-red bidirectional rotating 24-hour bezel, and a...

Bulova 96A304 Sutton Skeleton Pocket Watch Automatic
Bulova 96A304 Sutton Skeleton Pocket Watch Automatic
$595.00

Dress up your look in classic and sophisticated style when you wear this men's Bulova Sutton pocket watch with blue accents and a skeleton dial.The skeleton dial showcases blue hands and stick and roman numeral...

Bulova 96A334 Stetson Limited Edition Bull Automatic Gold Tone
Bulova 96A334 Stetson Limited Edition Bull Automatic Gold Tone
$750.00

The Bulova 96A334 Stetson Limited Edition Bull combines Western heritage with Swiss-inspired watchmaking precision. This automatic timepiece features a striking gold-tone case and dial, complemented by a bold bull motif that captures the spirit of...

Bulova 44B129 Caravelle Sea Hunter Blue Dial Gold Tone Automatic 39mm Vintage
Bulova 44B129 Caravelle Sea Hunter Blue Dial Gold Tone Automatic 39mm Vintage
$350.00

The return of an icon: The men's Caravelle Sea Hunter is reborn for the modern age. Inspired by one of Caravelle's most celebrated models, the new Caravelle Sea Hunter is sized for modern tastes at...

Bulova 44B130 Caravelle Sea Hunter Black Dial Rose Gold Tone Automatic 39mm Vintage
Bulova 44B130 Caravelle Sea Hunter Black Dial Rose Gold Tone Automatic 39mm Vintage
$350.00

The return of an icon: The men's Caravelle Sea Hunter is reborn for the modern age. Inspired by one of Caravelle's most celebrated models, the new Caravelle Sea Hunter is sized for modern tastes at...

Bulova 44B128 Caravelle Sea Hunter Green Dial Gold Tone Automatic 39mm Vintage
Bulova 44B128 Caravelle Sea Hunter Green Dial Gold Tone Automatic 39mm Vintage
$395.00

The return of an icon: The men's Caravelle Sea Hunter is reborn for the modern age. Inspired by one of Caravelle's most celebrated models, the new Caravelle Sea Hunter is sized for modern tastes at...

Bulova 98A330 Frank Lloyd Wright Kalil House Automatic
Bulova 98A330 Frank Lloyd Wright Kalil House Automatic
$650.00

Infused with the essence of one of Frank Lloyd Wright's most distinct projects, this Bulova men's timepiece pays tribute to the Toufic H. Kalil house, one of the prolific architect's Usonian Automatic homes, built in...

Bulova 98B457 Series X Precisionist 262kHz White Dial Gunmetal Case
Bulova 98B457 Series X Precisionist 262kHz White Dial Gunmetal Case
$1,095.00

With its distinctive architectural design elements, this Bulova Series X men's watch makes a bold first impression. The gray ion-plated stainless steel case and bracelet embody rugged, modern design while the black HNBR rubber strap...

Bulova 97L185 Goddess of Time Tiger's Eye 1970's Ladies Watch Quartz
Bulova 97L185 Goddess of Time Tiger's Eye 1970's Ladies Watch Quartz
$495.00

Step back in time to the glitz and glam of the 1970s with the Bulova women's Classic "Goddess of Time" watch. Borrowing the timeless design of vintage Bulova "Goddess of Time" watches, the rose gold-tone...

Bulova 97P180 Rubaiyat Ella Apollo Theatre Special Edition Ladies Watch
Bulova 97P180 Rubaiyat Ella Apollo Theatre Special Edition Ladies Watch
$675.00

Capturing the soulful elegance of Ella Fitzgerald, this Bulova women's special- edition Rubaiyat timepiece commemorates the legendary singer's historic debut at the Apollo Theater. The fully polished oval gold-tone stainless steel case is surrounded by...

Bulova 97B235 Tony Bennett We Are All Here Duet Gray Dial Gold Tone
Bulova 97B235 Tony Bennett We Are All Here Duet Gray Dial Gold Tone
$495.00

As part of a new partnership with the Tony Bennett Foundation, the "We Are All Here" Duet Bulova men's timepiece celebrates the timelessness and incomparable talent of the memorable crooner. Taking its inspiration from the...

Bulova 96B471 Tony Bennett We Are All Here Duet Champagne Dial
Bulova 96B471 Tony Bennett We Are All Here Duet Champagne Dial
$525.00

As part of a new partnership with the Tony Bennett Foundation, the "We Are All Here" Duet Bulova men's timepiece celebrates the timelessness and incomparable talent of the memorable crooner. Taking its inspiration from the...